Phoenix365 is a B2B platform and sportsbook provider that offers a fully automated and scalable solution developed entirely in-house. The platform integrates a modern casino experience with a fully managed sportsbook, utilising proprietary technology to enhance user engagement through smart widgets.
The company employs advanced risk management and anti-fraud measures, alongside an in-house customer relationship management (CRM) system that includes a Journey builder, Bonus Engine, Gamification, and Loyalty tools. This combination aims to create a robust ecosystem that maximises player engagement and conversion rates.
Phoenix365's offerings are accessible through a fully immersive website and mobile application, designed to provide players with an engaging betting experience. The leadership team consists of industry veterans with extensive experience from leading international gaming brands, complemented by IT experts in digital solutions.