EGBA introduces pan-European standards for influencer marketing in gambling
The pledge sets transparency, selection and compliance requirements for operators using influencers.
3 min read • Oct 21 • By
Milagros del Priore
The pledge sets transparency, selection and compliance requirements for operators using influencers.
For the first time in its history, SiGMA's flagship European conference will relocate from Malta to Italy.
The agreement covers 36 tournaments across Europe, Asia, North and South America - including events in Brazil, Chile, Ecuador, Peru, USA, Italy and France.
The latest research comes from the Economic Psychology Research Unit of the Università Cattolica del Sacro Cuore, focusing on player behaviours and perceptions when it comes to gambling.
Supplier strengthens European footprint with market entry alongside industry giant.