Gaming & Golden Week: The celebration's impact on APAC tourism

For years, May championed GGR figures – but this could be changing. Global Gaming Insider explores how Golden Week is affecting gambling tourism…

Golden Week
Golden Week

Golden Week is a week-long celebration observed in both Japan and China that creates massive spikes in international and domestic tourism figures. For many, these are the only times of the year they can reliably enjoy time off with their friends and family.

This year, Golden Week took place from 29 April to 6 May in Japan, while Labor Day Golden Week celebrations ran from 1 May to 5 May in nearby China. China has three Golden Weeks, technically, with the first being in January and the other beginning in October.

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