Polymarket is now the Official Prediction Market Partner of the UFC
The prediction market operator has unveiled a new partnership with UFC owner, TKO Group.
The prediction market operator has unveiled a new partnership with UFC owner, TKO Group.
This is the first major move by operators to choose between offering prediction markets or operating under gambling regulators in the US.
The operator's total revenue for Q3 2025 was reported to be $3.8bn and increased 17% year-over-year, while adjusted EBITDA managed to increase by 6% for a total of $478m.
Global Gaming Insider examines why there may be so much controversy around prediction markets and sweepstakes casinos, from the foundations of language to how public understanding influences decisions. At the end of the day, what is more powerful: semantics or legislation?
Users of Based will be able to access Polymarket and integrate prediction markets with trade of the Hyperliquid cryptocurrency.
The operator will now integrate Polymarket's events contracts as part of its US offerings.
A Kalshi spokesperson stated facilities currently located on Tribal lands offer consumers a 'fundamentally different product' and 'welcome' the November 10 decision.
According to its survey, a clear lobbying effort, 89% of respondents said Americans should have the freedom to access and participate in prediction markets if they choose.
The DraftKings Co-Founder and CEO provided updates on the operator's approach to predictions, the recent ESPN partnership, OSB investment and more.
Google has announced a suite of new AI-powered tools for Google Finance, including the integration of prediction market data.