Trafficology zones in on the Brazilian market as we head into its second year of regulation, otherwise known as the carnival of gaming (well, maybe). On top of Brazil, this issue we look at influencer marketing, how to market to players in LatAm, prediction markets in the US, advertising regulations in Europe and a review of iGB Affiliate. All that and more!
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It’s no secret that Brazil has been one of the gambling industry’s favorite topics over the past two years. Forgetting its status as one of the world’…
If you know anything about Brazil and somehow made it through 2025 without hearing about CPI das Bets, Virginia Fonseca being nicknamed “Tigrínia” on …
Latin America isn’t just knocking on iGaming’s door anymore – it has kicked the door down, walked in and is now redecorating the entire house. With B…
The concept of $1.7bn being spent on a single event can seem unfathomable to many across the US, that is until the term “Super Bowl” is used. The proj…
Since January 21, Google has been permitting ads for prediction markets (with some caveats). The pattern is familiar, because as much as the history o…
One of the golden rules of marketing has always been: know your audience. There is no point in committing to extensive, pricey campaigns or strategies…
For European gambling affiliates, the days of watching advertising regulation from the sidelines are over. This is no longer an “operator problem” or …
At the back of iGB Affiliate 2026 was the Pulse Theatre. Ever so slightly removed from the humming of the conference room floor and the packs of robot…
It’s no secret that conferences in our industry are something of an attack on the senses. Anyone who has frequented exhibitions in the wonderful world…