Octoplay has announced the expansion of its European strategy through a new partnership with Evoke Group, extending activity to the UK and Denmark.
Under the agreement, Octoplay's gaming content will be available across Evoke's brands 888 and Mr Green, giving players in both countries access to a wider range of titles.
The arrangement builds on the companies' existing relationship, which began with Octoplay's integration with William Hill in 2024. That collaboration also included the development of a custom version of Jackpot Hunt for the William Hill brand.
The latest step follows Octoplay's partnership with Denmark's state-owned operator Danske Spil and a recent UK integration with Midnite.
Through the new agreement, Octoplay's portfolio will be accessible to players in both the UK and Denmark.
Ralitsa Georgieva, Octoplay DBD, stated: "Expanding our partnership with Evoke through 888 and Mr Green highlights our momentum in delivering premium content to tier-one operators.
"This integration marks our third partnership in Denmark and another successive launch in the UK, bringing Octoplay's content to even more players across both markets."
Keiron Downs, Evoke Head of Content Operations, added: "We are pleased to partner with Octoplay and introduce their innovative game portfolio to our 888 and Mr Green players in Denmark and the UK.
This strategic expansion reflects the strong performance of our existing partnership and our confidence in Octoplay's ability to deliver exceptional gaming experiences."
Octoplay has licences in markets including the UK, Sweden, Malta and Romania, having recently extended its reach into nine jurisdictions.
