The addition of ICONIC21’s live casino portfolio supports this objective by introducing modern studios, fast paced gameplay, and multiplier-based mechanics that drive engagement.
Through this agreement, in-demand provider ICONIC21 delivers a portfolio of over 15 live casino titles, strengthening VivaBet’s offering with performance driven content.
VivaBet has built a strong position in the Romanian market by focusing on a diverse casino portfolio and a user-friendly platform tailored to local players. Operating under Romanian regulation, the brand continues to invest in expanding its content library to remain relevant in a highly competitive environment.
The addition of ICONIC21’s live casino portfolio supports this objective by introducing modern studios, fast paced gameplay, and multiplier-based mechanics that drive engagement.
Among the games going live with VivaBet are some of ICONIC21’s strongest performers:
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Gravity Blackjack
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Gravity Roulette
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Multiple variations of Baccarat
The Gravity Series, known for its multiplier mechanics layered onto classic formats, adds an extra dynamic to traditional table games. This approach has consistently generated strong engagement metrics across multiple markets.
By combining classic casino foundations with enhanced payout potential and polished studio presentation, the portfolio aligns with the expectations of Romanian players who are increasingly seeking both familiarity and added excitement.
Commenting on the partnership, Alina Mihaela Popa, Chief Commercial Officer at ICONIC21, said: “Romania is a key regulated market for us, and partnering with VivaBet marks another important step in strengthening our footprint locally. We see strong demand for live content that blends classic gameplay with modern mechanics, particularly within our Gravity Series. Collaborating with an operator that understands its audience and is focused on continuous growth allows us to deliver real value.”
From VivaBet’s side, Matei Secaci, Head of Casino, added: “We are pleased to integrate ICONIC21’s live portfolio into our platform. Expanding our array of games with a provider that is growing quickly and investing in high quality production enables us to further enhance the experience we offer our players. The addition of titles such as Gravity Blackjack and Gravity Roulette brings fresh energy to our live casino section.”
The integration with VivaBet forms part of ICONIC21’s broader expansion strategy across regulated European jurisdictions. By delivering flexible integration, a diverse live portfolio, and studio driven innovation, the company continues to position itself as a reliable partner for operators seeking differentiated live casino content.
As demand for interactive, multiplier enhanced live games continues to rise, partnerships such as this one reinforce ICONIC21’s commitment to delivering scalable, performance focused solutions tailored to each market’s needs.
