Brazil: Operators spend $290m to stay on screen in 2025
Operators poured more than BR1.4bn ($290m) into TV, radio and streaming ads last year as the competition for visibility intensified across Brazil.
Operators poured more than BR1.4bn ($290m) into TV, radio and streaming ads last year as the competition for visibility intensified across Brazil.
Casino Club has launched a summer entertainment schedule across its casinos in Misiones province, featuring live music and DJ performances as part of a coordinated seasonal offering.
Palmeiras sponsor and Flamengo partner battle to secure Santos deal as Brazilian clubs reshuffle betting partnerships ahead of the 2026 season.
The operator has signed a commercial partnership with the Alagoas Football Federation.
The Campeonato Carioca Superbet 2026 was officially launched at an event in Rio de Janeiro.
Legislator Claudio Viña has introduced a package of proposals targeting gambling in the province.
$9.5m lottery licensing process resumes in Mato Grosso do Sul following scrutiny from audit court and prosecutors.
Operator extends partnership with São Paulo state championship, rolling out fan-focused activations for a second consecutive year.
The province of Santa Fe has advanced a bidding process for online betting licenses, marking a shift from reactive enforcement to structured regulation in Argentina.
In Argentina, anti-gambling discourse is gaining political traction, driven by a public-health framing that increasingly outweighs economic and channelization arguments as Congress debates a federal bill with broad restrictions.