GiG: From B2C to B2B and back again
GiG Software is returning to B2C with its planned acquisition of 888Africa, betting on Africa’s growth potential despite the region’s regulatory uncertainty.
3 min read • Sep 3 • By
Marieta Lezaic
GammaPlus
OMNIPLAY
GammaStack
Vegangster
bet365 Partners
1spin4win
Bally’s Intralot
Global Gaming Awards
DYG
JDB Gaming
N1 Partners
DATA.BET
BetConstruct
GR8_TECH
ReferOn
Linebet
Galaxsys
Imagine Live
SmartSoft
Z-Gaming
AMATIC Online
GammaSweep
Makeberry Affiliates
Euro Games Technology
Logifuture
ONLYPLAY
SPAYZ.io
GammaPlus
OMNIPLAY
GammaStack
Vegangster
bet365 Partners
1spin4win
Bally’s Intralot
Global Gaming Awards
DYG
JDB Gaming
N1 Partners
DATA.BET
BetConstruct
GR8_TECH
ReferOn
Linebet
Galaxsys
Imagine Live
SmartSoft
Z-Gaming
AMATIC Online
GammaSweep
Makeberry Affiliates
Euro Games Technology
Logifuture
ONLYPLAY
SPAYZ.io
GiG Software is returning to B2C with its planned acquisition of 888Africa, betting on Africa’s growth potential despite the region’s regulatory uncertainty.
The proposed €16.4m acquisition would give GiG an 80% stake in an African operator generating an annualised NGR run rate of around $50m.
Axom's 'decisioning layer' technology is set to be formally integrated following a three-month trial period.
The Global Gaming Awards Europe, Middle East & Africa will celebrate their landmark 10th edition at ICE Barcelona in January 2027.
BetConstruct AI has launched The Purest Sportsbook, offering discounts and fee waivers for operators.
This first-of-its-kind product debut from CreedRoomz is tailored specifically for the East African market.
Long-term value matters more than short-term spikes: Affiliates that focus only on emotional moments risk attracting low-retention users, while those building lasting audiences create more sustainable growth.
Anti-doping sample collection increased to 2,225 during the quarter, while lower-level men’s events accounted for seven of the 10 betting alerts received.
Global gambling regulation has shifted from umbrella licences to market-specific compliance, requiring operators to meet local licensing, advertising and player protection requirements.
Panellists at the iGaming Africa Summit called for balanced tax policies, stronger channelisation and closer cooperation between regulators and government.