Marketing – Page 22 | Global Gaming Insider

AGA takes aim at prediction markets as MLB deals signal shifting landscape

As prediction markets edge closer to mainstream sports through MLB partnerships, the American Gaming Association is shifting its messaging strategy – challenging the sector on value rather than legality.

2 min read • Mar 20 • By Jack Found

Affiliate Marketing + 1 more

The SEO Battle of the Season: N1 SEO Traffic Cup Picks Up Speed

Two weeks have passed since the launch of the N1 SEO Traffic Cup – the first tournament in the global N1 Traffic Cups series by N1 Partners. SEO teams are already активно joining the race for points, scaling their volumes, and testing new brands from the N1 Partners portfolio to increase their overall N1 Cup Score and move up into prize-winning levels.

2 min read • Mar 20 • By Will Underwood

Marketing Online + 1 more

New Partnership: SmartSoft x Stake

SmartSoft, the leading next-level casino games provider and the creator of the industry-standard JetX, has officially entered into a strategic partnership with Stake, a global leader in online gaming and sports betting.

2 min read • Mar 20 • By Will Underwood

iGaming Marketing + 1 more

1spin4win partners with Alea to extend its classic portfolio reach

1spin4win, an established classic online slot provider, teams up with Alea, an award-winning casino game aggregator.

1 min read • Mar 20 • By Will Underwood

iGaming Marketing + 3 more

CCTV betting: Accessible innovation or an integrity nightmare waiting to happen?

The new genre has caught the attention of streamers and viewers around the world, but does the technology-driven design have some hidden human flaws?

4 min read • Mar 20 • By Megan Elswyth

Marketing Online + 1 more

GR8 Tech Unveils Major Platform Enhancements Ahead of the World Cup

GR8 Tech is implementing platform-wide upgrades to help operators maximize performance during the year’s biggest sports event.

2 min read • Mar 20 • By Will Underwood

Financial Land Based + 5 more

Allwyn FY25 call: UK strategy, OPAP Integration and PrizePicks predictions

In the wake of positive financial growth figures for 2025, Allwyn CEO and CFO unpick a transformative 2025 in which OPAP, PrizePicks and Betano drove global expansion.

4 min read • Mar 19 • By Will Underwood

iGaming Lottery + 2 more

Allwyn launches Studio 59 to boost National Lottery content creation

The new studio will be responsible for creating lottery-based content, from planning and development, to production and distribution across the UK.

1 min read • Mar 19 • By Megan Elswyth

Land Based Lottery + 2 more

Brazil’s jogo do bicho gets dystopian twist in Prime Video movie

Prime Video unveiled Animal Race, a Brazilian action thriller that reimagines the country’s long-standing illegal lottery within a futuristic setting.

1 min read • Mar 19 • By Layla Victoria

Land Based Marketing + 2 more

Polymarket to launch ‘Situation Room’ bar in Washington, D.C.

Mimicking the function of a sportsbook bar, Polymarket is launching its ‘situation room’ concept for users to ‘monitor the situation’ in real time.

1 min read • Mar 18 • By Will Underwood