How to adapt ads for digitally native players
Gaming and gambling are borrowing from each other's playbooks. It's time for ad campaigns to catch up, says Tim Smith, Founder of creative agency Fluoro.
Gaming and gambling are borrowing from each other's playbooks. It's time for ad campaigns to catch up, says Tim Smith, Founder of creative agency Fluoro.
The satellite casino is the latest to close as new legislation comes in regarding its operations.
The new free-to-play football game offers prizes of up to €100,000 for correct match predictions.
With prying eyes awaiting a DraftKings slip up, the industry giant caused its biggest stir during Penn Entertainment's quarterly report, rather than its own.
Collaboration includes donations, infrastructure improvements and athlete scholarships
The operator seems confident it can bounce back despite losing one of its most widely marketed brands, which has now partnered with DraftKings. How long until HG Vora has something to say on the matter?
The operator will work alongside ESPN as it launches its new chapter in the sports betting scene.
Explained by Megan Thee Stallion features two advertisements planned to run throughout the NBA season, highlighting the operator's Fan Cash rewards and Fair Play injury protection.
Resolution requires all gambling ads to include visible health warnings, extending oversight to influencers.
The supplier will provide its tech stack to Danske Licens Spil, with its casino and bingo sectors to migrate to this technology.