Brazil’s National Association of Games and Lotteries (ANJL) held a governance and regulation-focused event in Brasília, bringing together industry representatives to discuss enforcement technology, integrity measures and the future of Brazil’s regulated betting market.
The panel featured ANJL legal representative Giovanna Dias and Ethercity CEO Rodrigo Arrigoni, who presented the company’s continuous monitoring platform designed to identify illegal betting operations in digital environments.
During the event, ANJL reinforced the importance of balancing innovation and public policy to strengthen market transparency and reduce illegal activity. The association pointed to its technical cooperation agreement with Brazil’s Secretariat of Prizes and Betting (SPA) and telecommunications regulator Anatel as part of ongoing enforcement efforts against unlicensed operators.
According to ANJL, excessive restrictions on betting advertising could unintentionally push users toward illegal platforms, which the association claims currently account for 52% of the Brazilian market.
The entity argued that licensed operators are the only segment able to guarantee responsible gambling measures and consumer protection standards. ANJL stated that 95% of bettors within the regulated market spend less than BR70 per month, while illegal operators fail to implement controls related to indebtedness prevention and underage gambling.
The discussion also touched on Brazil’s launched integrity initiatives aimed at preventing match-fixing. ANJL has recently partnered with Sportradar and federal authorities on an integrity platform focused on athlete education, monitoring systems and awareness campaigns across the sports ecosystem.
“The objective of the platform is to alert athletes that those who participate in manipulation schemes harm their careers and the entire sports ecosystem, which loses credibility,” said ANJL President Plínio Lemos Jorge.
ANJL recently supported the Federal Government’s decision to block prediction market platforms in Brazil, arguing the measure protects the regulated betting sector and consumers
