News

Playson names Ben Wood as Chief Commercial Officer

Wood's experience includes 11 years with Microgaming, among others.

· 3 min read
Share this article
Follow us on Google
AI Summary
Sign in to listen
ben wood playson cco
Key Points
Wood brings over 15 years of gaming industry experience
He takes over from previous CCO Tamas Kusztos

Playson has announced the appointment of Ben Wood as Chief Commercial Officer.

Wood comes to the role with over 15 years of iGaming industry experience, 11 of which were with Microgaming. He joined the company in 2010 as a Sales Manager, and over the years developed his position to Head of Partnerships.

In late 2021 he joined Bally's Interactive as Director of Game Content Operations - Asia/ Row, and later was promoted to VP, Commercial Content, and Managing Director ION after that. In August 2023 he was promoted to VP iGaming Content Delivery, staying in the role until March 2024.

At the start of 2024 Wood also became Director of KAT Consult, which he continues to this day.

These roles have provided experience in commercial strategy, content delivery and partnership management, which will prove critical in the CCO position.

His appointment comes following the exit of Tamas Kusztos.

On his appointment, Wood said: "Playson has built a fantastic reputation for quality, creativity and reliability in iGaming. Their must-have content has stamped their own indelible mark in established and new markets alike. I'm thrilled to join the team at such an exciting time and look forward to contributing to the company's continued growth across Europe and globally."

Also commenting was Vsevolod Lapin, Deputy CEO of Playson, who said: "Ben's experience and vision make him an excellent addition to our leadership team. His understanding of regulated markets and commercial strategy will be invaluable as we continue to expand and strengthen our relationships with key partners globally."

Alex Ivshin, Strategic Advisor at Playson, added: "Ben's appointment marks an important step in Playson's journey to solidify its standing among the top five suppliers globally. His expertise in regulated markets - particularly the UK, Spain and Ontario - will help us amplify our reach and deliver even greater value to partners."

Good to know

Playson is currently developing its presence in LatAm, having partnered with Salsa technology and Cactus Gaming earlier this year

Reaction Board

News Analysis

View All
Alina Mihaela Popa Interview

Alina Mihaela Popa: Three techniques that make a flagship product

Iconic21's Chief Commercial Officer discusses how to grow an iGaming franchise.

4 min read • • By Will Underwood
SiGMA World Themes: AI, Crypto and more

SiGMA World preview: AI, crypto and the event's biggest themes

Experts from all over the world and across the whole industry will gather in November to discuss some of the biggest topics in gambling.

5 min read • • By Patrick Fasolis
onlyplay

Gaming's next frontier: Rethinking UX, mechanics and player engagement

Onlyplay CEO Christina Muratkina speaks to Global Gaming Insider about shifting iGaming marketing trends, UX beyond mechanics, Onlyplay's recent rebrand and more...

6 min read • • By Will Underwood

In The News

View All