H2Bet, the Grupo H2-owned brand, has been announced as the exclusive sponsor of the H2 Unique Celebration.
The event combines poker, fine dining and high-value prizes at Jockey Club de São Paulo. The tournaments run August 26 and 27, offering a guaranteed prize pool of BR500,000 across two high-roller tournaments, alongside a specially curated menu with cocktails, dinner and a wine selection. Entry to the event starts at BR4,000.
Champions also receive a trophy designed specifically for the event.
The sponsorship adds to a growing list of distinctive events H2Bet has backed, including the Porsche Cup in motorsport, Salvador's Carnival, themed parties in Fernando de Noronha and Campos do Jordão, and venues like Vila JK in São Paulo.
The operator is also the main sponsor of Atlético Mineiro, in what it describes as the largest sponsorship deal in the history of football in Minas Gerais, and has previously sponsored broadcasts on CazéTV and N Sports.
More recently, H2Bet became the main sponsor of the Brazilian Poker Championship, the country's leading poker circuit, held across multiple stages and cities throughout the year.
H2's connection to poker predates its betting platform. The group has operated in the space since its founding 20 years ago, working to position poker as both a mind sport and a lifestyle activity. H2 currently runs physical poker clubs in São Paulo, Campinas and Curitiba, alongside a strong digital presence, with a new location planned soon in Belo Horizonte.
São Paulo’s Jockey Club is currently under investigation after millions in public incentive funds meant for its restoration were used to cover private expenses
