Betinia and CampoBet have announced Diego Simeone as their official ambassador, a move that places one of football's most recognisable and influential leaders at the heart of both brands' campaigns.
Simeone is celebrated globally for his winning mindset, discipline, and intensity. Since becoming the manager of Atlético de Madrid in 2011, the Argentine coach has cemented his reputation as one of modern football’s elite, guiding the club to two LaLiga titles. He also had a stellar career as a player, earning over 100 caps for Argentina.
Players of Betinia's football manager game can test their tactical thinking and advance through a journey that rewards progress. Simeone will help strengthen Betinia and CampoBet’s position with a clear, football-led story that affiliates can activate across content, SEO, social, email and performance media.
Betinia’s five-tier VIP loyalty journey is also built around the idea of progression, mirroring a football career path from Beginner to Amateur, Professional, World Class, and ultimately Legend. This structure gives affiliates an additional retention-led narrative to work with, supporting longer player lifecycles and stronger value beyond the first conversion.
“Diego Simeone is the kind of figure audiences recognise instantly, and that recognition translates into stronger storytelling and higher intent traffic,” said Aviv, Head of Affiliate “Our role is to help partners turn this announcement into measurable performance. We are rolling out updated creative packs, campaign angles and landing page flows designed to lift conversion, while keeping every activation aligned with local requirements.”
2RBO Affiliates combine flexible commission models with a no-negative-carryover policy to help partners scale with confidence. Affiliates also benefit from transparent, real-time reporting, innovative tracking tools, and proactive compliance support, alongside partner loyalty initiatives including personalised account management, exclusive incentives, and VIP networking events.
Diego Simeone is a former international footballer and current manager
