01.tech is an ecosystem for launching and scaling entertainment industry products. The holding provides three key products: White Label platform, Game Aggregator, and Betting Platform. 01.tech combines modern technology with strategic operational processes, enabling partners to scale their businesses sustainably.
Elya Lan brings extensive experience from the iGaming industry, where she has built a career focused on affiliate partnerships and business development. Her professional background encompasses working with operators, affiliates, developing strategic communications and establishing trust-based relationships with key industry stakeholders.
In her new role as CCO, Elya Lan will oversee brand strategy, manage a сommunication strategy, and build trust. She will be responsible for shaping the holding's positioning, establishing consistent messaging frameworks, and strengthening the HR brand. Elya Lan will ensure that 01.tech's communications drive business outcomes and support the holding's growth objectives.
"My focus is on building something that lasts. Clear positioning, consistent messaging, and trust that comes from transparency. 01.tech has strong products and experienced team. My role is to make sure the market sees that and understands what we stand for," commented Elya Lan.
The appointment strengthens 01.tech's leadership team and reflects the focus on building employer brand and strategy to enhance its influence across the global iGaming market.
