Evenbet, a leading developer of online poker software and solutions, has extended its partnership with WePlay Network following a 134% increase in player activity and 63% average revenue growth during the first phase of collaboration.
Launched in 2021 as a multi-operator poker network, WePlay was designed to help partners grow through a shared ecosystem. As it expanded, it enlisted EvenBet’s network-level architecture to build liquidity, convert casino-first audiences into poker players, and support larger tournaments without disrupting game balance.
EvenBet’s automated rakeback ensured consistent incentives across partners, while flexible tournament configuration and ticket mechanics enabled operators to increase guarantees and buy-ins in line with liquidity growth.
The rollout of alternative game mechanics and tournament formats also maximised player appeal, supported by advanced game ecology management and anti-fraud tools to safeguard stability and player trust.
Following deployment of EvenBet’s solutions, player activity across the WePlay network increased by 134%, with cash game participation rising by 84%. Total poker revenue recorded average growth of 63%, while engagement became more evenly distributed, reducing reliance on peak hours and supporting a healthier liquidity cycle.
The partnership extension will see WePlay continue to leverage EvenBet’s scalable solutions to drive further commercial growth. The network aims to further amplify its industry presence through sponsorship of live poker tournaments across Europe in 2026.
Gasper Janezic, CEO at WePlay, said: “The collaboration with EvenBet Gaming has been a very positive experience. We’ve grown together and it feels like a partnership, not just a vendor relationship, and that makes a big difference when you’re building something long-term.”
Dmitry Starostenkov, CEO at EvenBet Gaming, added: “WePlay has demonstrated how a network-first strategy, supported by robust and flexible technology, can deliver sustainable liquidity growth. We look forward to supporting the next phase of the network’s expansion as it continues to carve out a position as a leader in the poker space.”
The network aims to further amplify its industry presence through sponsorship of live poker tournaments across Europe in 2026.
