Imagine Live has agreed a partnership with Hub88 that makes its live casino portfolio available to operators connected to the aggregator’s platform.
The deal runs on an aggregation model meaning any operator already working with Hub88 can add Imagine Live’s tables and game shows without a separate technical build, significantly shortening the route to market.
Imagine Live's games are produced in physical studios and hosted by dealers who speak the language of the market they are serving, with set design, uniforms and table limits built around particular player bases. Distributed through Hub88, that reach arrives without losing the detail that makes the content work locally.
The portfolio moving across covers Imagine Live’s core table games, including Blackjack, Roulette, Baccarat and Dragon Tiger, alongside its unique game show titles, most notably Land of Ra and Roulette Rouge which the provider has developed as a strand rather than an extension of the tables.
Operators can also access dedicated and branded studio builds, an area Imagine Live has leaned into as competition in live casino has shifted from catalogue size towards how closely content can be tailored to a brand.
Founded in 2022, Imagine Live runs more than 200 tables from studios in Armenia, Romania and Spain, and has expanded its footprint steadily across 16+ markets. Hub88 gives operators access to thousands of titles through a single integration, spanning slots, table games, crash and live content.
Nadiya Attard, Chief Commercial Officer at Imagine Live, said: “Hub88 has created a unique eco-system where our content can deliver lasting commercial value for operators looking for a different flavour of live casino with high attention to detail and over quality behind every interaction. Our studios and our dealers are why partners choose us. This partnership takes that work to a far wider audience and lets operators bring it live at their own pace.”
Jessica Inglott, Head of Supplier Relations at Hub88, added: “Operators have stopped treating live casino as a single box to tick. They want depth in the vertical, and they want tables their players recognise as built for them.
“Imagine Live delivers on both counts, and adding the full portfolio, tables and game shows alike, gives our partners a strong option in a category that keeps growing.”
Founded in 2022, Imagine Live runs more than 200 tables from studios in Armenia, Romania and Spain, and has expanded its footprint steadily across 16+ markets
