Marketing – Page 70 | Global Gaming Insider

Have US sports leagues begun to select ‘yes’ on prediction markets?

With leagues such as the MLB, NHL, UFC and MLS having already formed partnerships with prediction market operators, the NBA and NFL could be next in line.

7 min read • May 11 • By Kirk Geller

Casino Marketing + 3 more

Codere Online signs Edson Álvarez as brand ambassador in Mexico

The operator announced the partnership alongside fan activations, social media campaigns and a promotional video presenting Codere as the home of soccer celebrations in Mexico.

1 min read • May 11 • By Milagros del Priore

Financial CSR + 3 more

Flutter’s Cash4Clubs wins Best Grassroots Initiative at Women’s Football Awards

Flutter's community sports funding programme has taken home a top honour at the Women's Football Awards, recognising its impact on grassroots participation across the UK and Ireland.

2 min read • May 11 • By Jack Found

Legal & Regulatory Marketing + 2 more

Apple opens Brazil App Store to licensed betting apps

Apps offering fixed-odds betting in Brazil must provide a valid federal license to remain available on the App Store.

1 min read • May 11 • By Layla Victoria

Marketing Online

Brazil betting brands roll out Mother’s Day campaigns

Operators and gaming groups across Brazil used Mother’s Day campaigns to reinforce internal culture, emotional branding and audience connection strategies.

1 min read • May 11 • By Layla Victoria

Affiliate eSports + 3 more

New Bro Partners Brand Lines Up for a Summer of Back-to-Back Fixtures

Bro Partners has upgraded its lineup with a new brand. Here’s a sneak peek: weekend fixtures and scoreboards are part of its backbone.

1 min read • May 11 • By Eddie Overs

Conferences & Exhibitions Land Based + 4 more

SBC Summit Malta 2026 wraps up with record attendance and strong audience quality

SBC Summit Malta 2026 wrapped up last week after delivering its biggest edition to date, welcoming thousands of iGaming professionals and a highly commercial audience, with operators and affiliates making up 65% of attendees.

5 min read • May 8 • By Eddie Overs

Land Based Casino + 2 more

Argentina: Casino Club relaunches restaurant in Trelew

After four years with its dining space shuttered, the casino chain reopened with a renovated concept centered on food, wine pairing and ambient live music.

1 min read • May 8 • By Milagros del Priore

iGaming Marketing + 1 more

LeoVegas Group tells the industry why it refreshed its corporate identity

The refresh separates the group’s corporate brand from its consumer-facing LeoVegas brand, reflecting increased scale and operational complexity while also aligning the group more closely with its owner MGM.

1 min read • May 8 • By Marieta Lezaic

A man doing a superman seat grab on a motorbike jump

Land Based Casino + 1 more

Colby Raha attempts record-breaking motorcycle jump at Caesars' 60th Anniversary and Omnia Dayclub opening

Colby Raha will attempt the world's highest motorcycle jump across Caesars Palace’s front fountains as part of the joint anniversary and grand opening celebrations.

2 min read • May 8 • By Megan Elswyth