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Overview
Latest News
Betano signs deal with Argentina ahead of World Cup
Betano aims to use its new regional sponsorship of the Argentina national football team to boost brand visibility across Latin America.
Brazil betting ad spend hits $66m for Q1
Study data shows strong growth in consumer interest, but highlights widening gaps in efficiency across operators.
Brazil: Betting ads push Big Brother's age rating to 16+
The presence of betting sponsorship and extended ad placements contributes to reclassification of major TV property.
Betano activates Brasília with community sports project and cultural event
Operator delivers refurbished courts, grassroots tournament and health initiative as part of multi-city engagement strategy.
Betano shines in mainstream media Big Brother Brasil
The leader challenge in BBB 26 underscores the commercial scale and cultural reach of Brazil’s flagship reality show.