Marketing – Page 94 | Global Gaming Insider

iGaming Marketing + 1 more

EvenBet Gaming expands poker offering with new side games designed to drive additional operator growth

Baccarat and Hold’em Guess’em titles provide fresh engagement opportunities and diversified revenue streams.

2 min read • Mar 17 • By Will Underwood

Marketing Online + 1 more

Betting on Intelligence: TRUEiGTECH Launches the World’s First AI-Driven Sportsbook Solution

TRUEiGTECH, a leader in high-performance iGaming infrastructure, today announced the global launch of its next-level AI-driven sportsbook solution.

2 min read • Mar 17 • By Will Underwood

Systems & Software Marketing + 3 more

Why conversational AI is the final frontier of betting UX

As sportsbook apps become victims of their own complexity, the industry’s most critical KPI, time-to-bet, is suffering. ChatBet CEO Josh Swerdlow says we have reached the era of 'Peak Menu.'

6 min read • Mar 17 • By Tim Poole

Responsible Gambling Marketing + 1 more

Flutter Brazil joins ABA as first betting sector member

Operator becomes the first online betting representative to join Brazil’s leading advertiser association.

1 min read • Mar 16 • By Layla Victoria

Land Based Lottery + 2 more

Loterj invited to join UN Tourism initiative

Rio de Janeiro’s lottery authority receives invitation to join global tourism body as state links gambling policy with economic development strategy.

1 min read • Mar 16 • By Layla Victoria

Affiliate Marketing + 1 more

March sports calendar 2026: use Boomerang Partners’ schedule to win in the TIME TO WIN tournament

The halfway point of the TIME TO WIN affiliate tournament, organized by Boomerang Partners, is approaching.

3 min read • Mar 16 • By Will Underwood

Legal & Regulatory Affiliate + 3 more

Tip of the iceberg: Should betting tipsters be held to account?

From cherry-picked wins to questionable betting screenshots, social media tipsters are facing increased scrutiny after the Cheltenham Festival. As their influence continues to grow, the industry (and players) are asking whether stronger standards, or even regulation, may be needed.

6 min read • Mar 16 • By Jack Found

Marketing Online + 2 more

Betano stages new branded challenge activation on Big Brother Brasil

The operator integrates into high-profile TV challenge as part of ongoing sponsorship of Brazil’s leading reality show.

1 min read • Mar 16 • By Layla Victoria

Land Based Lottery + 1 more

Allwyn rewards National Lottery retailers with £21,000 incentive programme

Allwyn, operator of the UK’s National Lottery, has awarded £21,000 to 11 UK retailers through its quarterly “Site, Stock, Sell” incentive programme.

1 min read • Mar 16 • By Will Underwood

Marketing Online + 2 more

Italy: Eurobet becomes AS Roma’s main sponsor

The collaboration seeks to engage supporters via digital projects and infotainment, leveraging AS Roma’s fanbase alongside Eurobet.live’s experience in online betting and gaming.

1 min read • Mar 16 • By Marieta Lezaic