Spribe has signed Valter Walker as its latest brand ambassador for its crash game, Aviator.
Walker, also known as "The Clean Monster", is a Brazilian mixed-martial artist in the UFC.
Spribe hopes that this partnership will drive brand awareness in Brazil and the wider LatAm regions.
Giorgi Tsutskiridze, Spribe CCO, said: "Our multi-year deal with the UFC and the brand ambassador fund we have access to has proved to be hugely effective at driving awareness of Aviator among UFC fans worldwide.
"This partnership with Valter 'The Clean Monster' Walker builds on this and allows us to really tap into Brazil and Latin America, markets where Aviator has already proved to be a big hit.
"We've got some great campaigns with Valter in the works so keep your eyes peeled. In the meantime, strap in and take flight with the world's number one crash game."
The partnership will last for 12 months and will see Walker promote Aviator to his fans in Brazil through both high-profile campaigns and marketing stunts.
On his appointment, Walker said: "Aviator is one of the most thrilling games I've ever played and I'm thrilled to be promoting it to my fans in Brazil and beyond.
"Aviator is fast-paced and where high risk can lead to high reward. You strap in, take flight and hold tight as the win multiplier continues to rise. When you decide to cash out is up to you - go too soon and the win is small, but wait too long and you risk losing it all.
"I'm really honoured to be working with Aviator and Spribe on some truly knock-out campaigns, so watch this space."
Walker joins the line-up of existing UFC Aviator brand ambassadors, including Alexander Pantoja, Michael Page, Arman Tsarukyan, Diego Lopes, Alex Pereira, Johnny Walker and Merab Dvalishvili
