GR8 Tech has launched a new interactive product discovery tool that allows operators to explore its iGaming and sportsbook solutions using a swipe-based interface inspired by dating applications.
The initiative, branded internally as “Perfect iGaming Match,” enables operators to browse GR8 Tech’s portfolio by swiping through individual products and solution modules based on their operational priorities, such as speed to market, risk management, affiliate operations or turnkey deployment.
Once a match is identified, operators are directed to tailored discussions focused on those specific requirements.
According to GR8 Tech, the tool is intended to streamline early-stage platform evaluation by reducing reliance on lengthy pitch meetings and broad product demonstrations.
Instead, operators are presented with short, focused descriptions of individual components, allowing faster alignment between platform capabilities and business objectives.
The swipe-based experience covers multiple areas of the supplier’s portfolio, including its sportsbook platform, casino aggregation offering, affiliate management solution and risk management tools.
Operators can explore standalone products or full turnkey configurations depending on their market strategy and regulatory footprint.
The approach reflects a wider industry shift towards modular platform design and simplified product selection, particularly as operators increasingly seek flexible technology stacks that can be adapted to different jurisdictions and verticals.
Similar interface-driven concepts have emerged on the consumer side in recent years, with suppliers experimenting with social media-style navigation and gamified discovery.
In October 2025, Soft2Bet launched Swiper, a casino and sportsbook brand in Romania featuring a swipe-based interface inspired by social platforms. The brand operates under an ONJN licence and is powered by Soft2Bet’s MEGA engagement technology, which integrates missions, challenges and personalised experiences.
The launch highlighted growing interest in swipe-led navigation and simplified discovery models within regulated markets.
While Soft2Bet applied the concept to player-facing products, GR8 Tech’s initiative adapts the swipe-based approach for B2B platform selection, targeting operators rather than end users.
GR8 Tech supplies sportsbook and iGaming platforms across multiple regulated and emerging markets, offering solutions that range from crypto-focused turnkey deployments to modular sportsbook and casino integrations. The supplier has positioned the new tool as a supplementary entry point rather than a replacement for traditional procurement and onboarding processes.
GR8 Tech’s portfolio includes ULTIM8 Sportsbook, Infinite Casino Aggregation, Crypto Turnkey and Hyper Turnkey solutions, alongside its proprietary affiliate management platform, Aff.Tech
