RubyPlay has launched its slot portfolio with bet365 in Spain, marking the supplier’s latest step into the regulated European market.
The integration provides the operator with a selection of RubyPlay titles, including Immortal Ways Buffalo, Immortal Ways Cleopatra and J Mania Golden Eggs.
The agreement also grants access to content from the supplier’s wider studio network, including Koala Games.
Spain represents a regulated jurisdiction where the supplier has been expanding its distribution through partnerships with licensed operators. The collaboration is expected to extend into additional markets in the coming months.
RubyPlay CCO Dima Reiderman said: “Partnering with bet365 in Spain is a major milestone for RubyPlay and reflects the strong progress we’ve made across mature European markets in recent months.”
Reiderman added: “Together with bet365, we’re bringing fresh, high-quality entertainment to an even wider audience in the country.”
bet365 Head of Gaming Commercial and Operations Clement Le Scanff said the operator continues to broaden its game offering and described the supplier’s portfolio as a suitable addition for players in the jurisdiction.
The rollout forms part of RubyPlay’s wider strategy centred on a studio-based distribution model designed to support market-specific releases while using a unified delivery framework.
In January 2026, RubyPlay appointed Dima Reiderman as CCO to support expansion across regulated markets and scale operator partnerships. The role includes overseeing commercial strategy and aligning growth with the supplier’s studio-led ecosystem structure.
RubyPlay’s model combines multiple content studios with shared infrastructure and centralised distribution to support entry into licensed jurisdictions
