Gr8 Tech has partnered with Portuguese football manager José Mourinho, who joins the Champions Club as a brand ambassador.
Mourinho is a legend of English, Spanish and Italian football. And, of course, he is still involved in top-level Portuguese football, as manager of Benfica.
Who is the Special One?
After retiring from professional football as a midfielder at 24, Mourinho started coaching and, after brief managerial stints for teams like Benfica, he went on to win the Europa and Champions League with FC Porto. He then joined Chelsea as manager in 2004 and went on to win two Premier League titles, an FA Cup and two League Cups.
With Inter Milan, he famously won the treble.
At Chelsea, he gave the famous phrase “I think I'm the special one” during his first press conference.
“I have worked with many organisations over the years. What separates the ones who win consistently is never talent alone – it is culture. The belief that preparation is never optional. I recognised that in GR8 Tech immediately,” said José Mourinho.
Mourinho has won league championships in four countries.
GR8 Tech CEO Oleksandr Feschchenko said: “José Mourinho represents the mindset we believe in; success is engineered long before the result. In iGaming, just like in football, winning comes from preparation, structure and the ability to perform under pressure."
What is the next step for GR8 Tech?
Brand ambassadors bring global appeal and exposure to the brand.
GR8 Tech brought the Champions Club to ICE 2026 in Barcelona and is built to celebrate champions across sport, business and technology. It became its biggest ICE to date.
“ICE is where operators come up with a plan,” said Sergey Ghazaryan, CRO at GR8 Tech. “And this year, the demand was strong, as our meeting calendar was full and conversations were the kind that led to the next steps. Champions Club worked because it was built for important decisions: practical learning and direct discussions about how to launch faster, localize properly and keep performance strong when it matters most. That’s what we’re bringing into 2026.”
CEO Oleksandr Feschchenko said “Success is most dangerous when it feels comfortable. The technology industry doesn’t stand still, and neither do we. There’s a lot we’re building toward, and that’s exactly where our focus stays.”
Mourinho was also Brand ambassador for Football.com
