SEGG Media appoints Veloce executives Daniel Bailey as CCO and Jack Clarke as Chief Strategy Officer

Sports Entertainment Gaming Global Corporation (SEGG), formerly known as Lottery.com, has appointed two new executives. 

Following its $61m acquisition of Veloce, a racing, gaming and lifestyle media platform, SEGG Media has confirmed that two of the company’s executives will be joining its leadership team.

Daniel Bailey, the former Veloce CEO, will join SEGG Media as its CCO -- a role he also held at Veloce for almost four years. 

Bailey has also worked at IMG as a Commercial Manager and at MotorSport Vision. 

He also co-founded MPA Creative, a PR, marketing, and events agency, where he remains an active Director.

As CCO, Bailey will be responsible for leading SEGG Media’s global monetization strategy, as well as supporting revenue growth and new partnerships at the company. 

Jack Clarke was the Co-Founder at Veloce, as well as the Chief Innovation Officer at Veloce Racing, Chief Strategy Officer at Veloce Esports and Director at Veloce Sports. 

During his time at Veloce, Clarke was integral in scaling Veloce’s esports operations and growing its media network to over 600 million monthly views, as well as shaping commercial and strategic direction from inception, and driving innovation across content, partnerships, and revenue models.

Clarke has also enjoyed a long career in racing himself, racing with Formula BMW, Formula Palmer Audi, Formula Two and NASCAR. 

Marc Bircham, SEGG Media Chairman, said: “We are aligning leadership for execution to deliver the results expected of us by our shareholders. 

“Dan and Jack are operators who have built, scaled, and monetized platforms globally.”

In the coming months, SEGG Media expects to accelerate its monetization strategies across different platforms and boost shareholder value. 

Robert Stubblefield, SEGG Media CFO, Interim President and CEO, added: “Dan and Jack bring a rare combination of strategic discipline and commercial firepower. 

“Their experience in scaling Veloce and delivering real revenue growth directly aligns with our priorities. 

“We believe this significantly strengthens our ability to execute and deliver value that is not yet reflected in the market.”

Earlier this year, the United States District Court for the Middle District of Florida dismissed the case against SEGG Media regarding the company's prior operations.