NFL appoints Director of Global Sports Betting

The National Football League (NFL) has appointed Keith Perschetz as Director of Global Sports Betting, according to a public update shared by Perschetz.

The position sits within the league’s broader structure overseeing sports betting activity, which includes commercial partnerships with licensed operators and coordination with regulators across multiple jurisdictions. 

Perschetz confirmed the appointment, stating: "I’m happy to share that I’m starting a new position as Director, Global Sports Betting at National Football League (NFL)."

The NFL has expanded its involvement in regulated betting markets in recent years, establishing agreements with operators such as DraftKings and FanDuel. These partnerships cover areas including data usage, advertising rights and responsible gambling frameworks.

The Director of Global Sports Betting role is understood to contribute to managing these relationships, alongside monitoring regulatory developments and ensuring compliance with league policies. This includes oversight of integrity measures tied to betting markets offered on NFL events.

The league has taken steps to define boundaries around permissible betting activity, particularly concerning participants and staff. Policies have been updated to reflect concerns around specific wager types and their potential impact on competition integrity. 

Perschetz’s appointment comes as the NFL continues to engage with international markets where sports betting is regulated, with the league’s games attracting wagering activity across North America, Europe and other regions.

The role also aligns with ongoing efforts to coordinate with state-level regulators in the US, where sports betting legislation varies across jurisdictions. The NFL has maintained regular communication with both lawmakers and licensed operators to address integrity risks and operational standards.

In November 2025, the NFL issued a memo outlining restrictions on prop bets for players and staff, citing integrity concerns linked to wagers dependent on individual actions. The league worked with regulators and betting partners to limit certain markets, while operators such as DraftKings and FanDuel were not expected to adjust their offerings.