LeoVegas Group has launched its proprietary sportsbook platform – Tiger – on BetMGM in Sweden, representing the next phase of the operator’s international sportsbook rollout.
BetMGM first launched in Sweden on 25 October 2024, following successful rollouts in the Netherlands and UK. MGM Resorts International originally acquired LeoVegas Group in May 2022 for $607m to help expand its online gambling presence to global audiences.
LeoVegas Group first introduced Tiger to players in Sweden after the Swedish Gambling Authority granted its GoGoCasino platform a betting license on 15 April, in addition to its existing online gambling license.
“Launching our proprietary sportsbook, Tiger, on our home turf in Sweden is a massive milestone for the entire Group, and I couldn’t be more excited,” LeoVegas Group Chief Product & Technology Officer Adrian Vella said.
“Our teams across the globe have worked tirelessly to continue our international rollout, and this new addition to GoGoCasino will add layers of excitement for players who enjoy the thrills of both casino and betting.”
BetMGM reported its Q1 2025 financial results on 15 April, including a net revenue figure of $696m, which represents a 6% rise year-on-year as iGaming managed to outshine both sports betting and retail.
Looking ahead, the operator adjusted its full year 2026 financial outlook as a result of its Q1 performance, now expecting to generate revenues of $2.9bn-$3.1bn, down from the previously specified estimation of $3.1bn-$3.2bn.
The Tiger sportsbook platform was acquired by MGM Resorts in 2024 from Tipico Group, allowing LeoVegas to “fully own and drive” technological initiatives.
GoGoCasino originally debuted in Sweden during 2019 with the aim of attracting players who were looking for an enhanced user-friendly experience.
Inspired expanded upon its partnership with BetMGM to launch the supplier’s portfolio of virtual sports content in New Jersey on April 8, including V-Play Soccer, Basketball and NFL-themed Football
