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EveryMatrix gains Alberta approval ahead of July iGaming opening

The supplier will enter Canada’s next regulated online gambling market with casino content, aggregation services and platform technology.

1 min read
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Key Points
EveryMatrix has received conditional approval from AGLC to supply iGaming technology in Alberta
Alberta is preparing to open a regulated private operator market from 13 July
The supplier already holds approvals across Ontario and several US states

EveryMatrix has received conditional licensing approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), allowing it to provide iGaming technology to licensed operators in Alberta.

The approval places the Malta-based supplier among the early B2B entrants preparing for Alberta’s regulated online gambling market, which is expected to open from 13 July.

Alberta is moving from a model led by PlayAlberta, the province’s existing regulated online gambling platform, towards a private operator framework. 

The structure is broadly similar to Ontario’s system, with AGLC overseeing registration and compliance, while the Alberta iGaming Corporation manages commercial arrangements with operators.

EveryMatrix said it will offer titles from Fantasma Games, its in-house studio, as well as aggregated casino content. It also has agreements in place to supply both platform technology and proprietary content in the province.

The supplier’s Alberta entry extends its North American licensing footprint, which already includes Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania. It first entered Ontario’s regulated market in 2022 and has since continued to build its regional casino and platform business.

Alberta’s market has drawn supplier interest ahead of launch due to its population of around five million, high digital adoption and the province’s broader move to bring grey-market activity into a licensed structure.

EveryMatrix Market Manager, North America, Rani Axon, said: “Entering Alberta marks an exciting step for the Group as we expand further into one of North America’s most attractive regulated markets.”

The approval also follows recent product activity involving Fantasma Games. Earlier this month, EveryMatrix expanded its ATG Casino partnership in Sweden by launching Fantasma titles through its aggregation platform.

Last month, EveryMatrix went live in Cameroon with Betsson Africa, supplying turnkey platform technology covering casino, sports, player account management, payments and affiliate management.

Good to know

Alberta’s new framework requires operators to complete registration with AGLC and sign commercial agreements with the Alberta iGaming Corporation before operating legally

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