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Sportradar extends Wimbledon data and betting rights partnership

Sportradar has secured a multi-year extension to its agreement with Wimbledon, retaining exclusive rights to distribute the tournament’s official betting data and audiovisual content to licensed operators worldwide.

2 min read
tennis
Key Points
Sportradar has extended its exclusive Wimbledon data and AV betting rights agreement beyond 2026
The deal covers both Wimbledon’s main draw and qualifying competitions
Wimbledon joins Roland-Garros and the US Open within Sportradar’s Grand Slam tennis rights portfolio

Sportradar has announced a multi-year extension of its official data and audiovisual (AV) betting rights agreement for The Championships, Wimbledon.

The agreement, which was originally secured through Sportradar’s acquisition of IMG Arena in 2025, extends the company’s exclusive rights to distribute Wimbledon’s official betting data and AV content beyond the 2026 tournament.

The deal covers both the main draw and qualifying competitions.

The renewal adds to Sportradar’s extensive tennis portfolio, which now includes three of the sport’s four Grand Slam tournaments: Wimbledon, Roland-Garros and the US Open.

Combined with its existing ATP and UTR partnerships, the company delivers official data from more than 40,000 tennis matches annually to betting operators and media clients worldwide.

Commenting on the new deal, Moritz Gloeckler, Sportradar’s Executive VP of Rights and Strategic Projects, stated: “The Championships is one of the most iconic properties in global sport. Working exclusively with the All England Club allows us to bring the most accurate, real-time data from Wimbledon into the global betting ecosystem, and to the integrity services we will also provide.

"By integrating advanced live markets and micro betting capabilities, we’re enabling our partners to deliver more immersive engagement throughout every point, game and set.”

Paul Davies, Associate Director, Broadcast, Production & Media Rights at the All England Club, added: “We are pleased to extend our relationship with Sportradar and establish our first direct agreement for the distribution of Wimbledon’s official data and audiovisual betting rights.

"Ensuring that accurate, official data from The Championships is delivered globally is important for protecting the integrity of our event while supporting innovation in how fans engage with the sport.”

The announcement comes as Sportradar continues to expand its sports data and betting technology operations. In April, the company reported an 11% year-on-year increase in first-quarter revenue and highlighted the contribution of recently acquired IMG content assets to its broader product offering.

Good to know

Sportradar now distributes official data from more than 40,000 tennis matches each year across its global network of betting and media partners

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