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FeedConstruct renews exclusive rights deal with Ukrainian Premier League

The provider keeps its worldwide exclusive rights to Ukraine's top four football divisions ahead of the new domestic season.

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Key Points
FeedConstruct has renewed its exclusive worldwide agreement with the Ukrainian Premier League (UPL), retaining streaming and data rights across the UPL, the Cup of Ukraine, the First League, the Second League and the Youth Championship
The renewal takes effect for the 2026-27 season, extending a partnership between FeedConstruct and Ukrainian football that dates back to 2020

FeedConstruct has renewed its exclusive worldwide streaming and data rights agreement with the Ukrainian Premier League, keeping the company as the sole distributor of content from the country's top four football divisions for another season.

The renewed contract covers the UPL, the Cup of Ukraine, the First League (Persha Liga), the Second League (Druga Liga) and the Youth Championship, and runs through the 2026-27 season, which begins on July 31.

Narek Harutyunyan, CEO of FeedConstruct, said: "Extending this agreement reflects mutual trust and our shared commitment to long-term stability. By securing worldwide exclusive streaming and data rights for Ukrainian football once again, we ensure complete continuity for our sportsbook network, making the content fully accessible to international markets through an advanced, commercially flexible infrastructure."

Ievgen Dykyi, President of the Ukrainian Premier League, said: "Our continued collaboration with FeedConstruct is a testament to the strength and resilience of the Ukrainian Championship."

FeedConstruct first secured exclusive rights to Ukrainian football in 2020, signing with the Ukrainian Association of Football to collect and distribute data and video from more than 800 matches a year and replacing Sportradar as the league's official supplier. 

It kept those rights through the 2022-23 season, when Ukrainian football resumed following the Russian invasion.

The renewal follows a broader push by FeedConstruct into new markets this year. In July, the company acquired exclusive worldwide streaming and data rights to Nicaragua's Liga Primera, and Copa Primera through a deal brokered by Apollo Sports Business Group. 

That agreement builds on FeedConstruct's growing Latin American portfolio, which already includes Ecuador's Liga Básquet Pro, acquired in June, and Argentina's top basketball leagues, secured in February.

Good to know

FeedConstruct added Chile's LNB and LNB2, along with Bolivia's Libobásquet, to its exclusive global streaming and data rights portfolio in January

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