Rapper and entrepreneur Curtis ‘50 Cent’ Jackson has announced via Instagram the development and release of a new dice game, 50 Cent Head Crack.
Indeed, the new game was announced through a promotional video on Instagram that shows a number of players stood over a craps table, as a dealer rolls three branded dice displaying the name of the new casino game.
Set to formally debut at G2E Las Vegas on September 29, it is unclear whether 50 Cent himself will be making an appearance at The Venetian for the show. However, the rapper has already detailed plans to expand the new title past G2E, stating: “Sept. 29 I’m taking 50cent Head Crack into casinos everywhere.”
A man of many ventures, 50 Cent has business interests in music, film, alcohol, television and entertainment properties. This marks his first foray into the gambling business. No specifics as the rules, potential partners or venues have been detailed for 50 Cent’s Head Crack as of yet, with G2E representing the game’s very first public appearance.
50 Cent is not the only US rapper-entrepreneur in the casino game, as Snoop Dogg has also become increasingly prevalent in the gaming industry over recent years. However, 50 Cent’s latest venture into the industry has been done so on an independent basis, as he has not yet announced partnerships of any kind as part of this latest development.
This year’s G2E comes at a pivotal point for the US gaming industry, which has undergone astronomical change across all sectors in recent years. Now, industry leaders from across North America and beyond will gather at The Venetian to discuss and explore what comes next for gaming’s largest market.
50 Cent also publicly outlined his support for Bally’s expansion in Shreveport las month, as the rapper has invested significantly in Shreveport’s entertainment district