Bloomberry Resorts Corporation has launched OnlyFun.PH, expanding its digital gaming portfolio with a platform that combines online gaming and livestreamed content.
The service operates under Bloomberry's FunaloMax portfolio and allows users to watch livestreams hosted by digital personalities while accessing gaming features through the same platform.
Users can interact with hosts during livestreams and play games alongside the content. Bloomberry is positioning the service alongside FunaloMax, its existing online gaming platform, rather than as a replacement for the product.
OnlyFun.PH operates under a licence from the Philippine Amusement and Gaming Corporation (PAGCOR). The platform includes Know Your Customer identity verification, data security measures and player controls.
The launch represents another step in Bloomberry's expansion into online gaming beyond its land-based casino and integrated resort operations.
Bloomberry operates Solaire Resort Entertainment City in Parañaque and Solaire Resort North in Quezon City, while its digital operations provide another channel for the company to participate in the Philippine gaming market.
The company said OnlyFun.PH will be expanded gradually, with additional interactive programmes and platform features planned. Bloomberry also intends to add more hosts, content creators and streamers.
The launch comes as Philippine casino operators increasingly develop digital gaming businesses alongside their physical properties, while PAGCOR continues to regulate the country's domestic online gaming market.
For Bloomberry, OnlyFun.PH adds a creator-led format to its existing digital operations, combining livestreamed entertainment and gaming within a single regulated platform.
Bloomberry plans to add more programmes and content creators to the platform
