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Broadway Platform rolls out bespoke AI Assistant Brody

The tool is built on multiple AI layers, and has access to real-time data to generate reports, insights, and assist with a range of key business functions, from identifying root issues to proposing action plans.

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Broadway Platform has expanded its AI-first strategy with the rollout of its custom AI assistant, Brody, which is now live for documentation support with advanced data insights planned for Q4
The AI assistant uses multiple AI layers and real-time data to generate reports, identify issues and provide actionable recommendations.

Broadway Platform has further committed to its AI-first approach with the widespread rollout of its custom AI assistant, Brody. The provider’s documentation assistant is now live, with in-depth data insights set to launch at the start of Q4.

The tool is built on multiple AI layers, and has access to real-time data to generate reports, insights, and assist with a range of key business functions, from identifying root issues to proposing action plans.

Designed to put simplicity at its core, the assistant will publish data and insights in a digestible format, rather than producing complex files that require expertise to action.

Brody plays a key role in Broadway Platform’s end-to-end igaming ecosystem, acting as a key contact point for customers without relying on human support for rapid resolution and insight.

The staged rollout forms a core component of Broadway Platform’s operational creed, which is to empower clients with self-service tools to enable scalability.

Giorgi Samkharadze, Director at Broadway Platform, said: “Our strategy is centred around technological superiority, efficiency, and empowering our clients, and Brody is an incredibly useful tool to give our partners the key building blocks to achieve their goals.

“We’re proud of our AI-first nature, and giving real-time reporting access is yet another strong step forward for platforms around the world.”

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Broadway Platform is a fully integrated sportsbook and casino platform developed by SPRIBE

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