AI Summary
Sign in to listen
Press Release

Linebet and AS Monaco Reinforce Collaborative Depth With a Third Season Renewal

Linebet’s commitment to building partnerships with depth and continuity is at the core of its ongoing collaboration with AS Monaco, now entering its third consecutive season.

1 min read
linebnet
Key Points
Linebet extends its AS Monaco partnership

The decision to extend the alliance builds on two years of successful synergy, characterized by high-impact activations and a surging presence across football markets in Africa and the MENA region. What differentiates this partnership is the steady consistency of its execution.

Rather than relying on isolated moments of exposure, the collaboration focuses on a continuous stream of content that secures a tangible presence for the brand within the daily football conversation.

Throughout the duration of this partnership, a diverse range of joint initiatives, including media projects, fan giveaways and co-branded industry events has established a highly distinctive brand profile.

These activities have not only reinforced Linebet’s association with elite international football but have also provided supporters with innovative ways to engage with AS Monaco that reach far beyond the matchday experience.

For Linebet, this sustained collaboration serves as a vital platform for storytelling and brand development in strategically important territories. By integrating into the everyday lives of fans through consistent experiences, the partnership moves beyond visibility to achieve measurable market positioning.

Good to know

Linebet is an acclaimed international sports betting company that strives to deliver the ultimate iGaming experience to its users

Reaction Board

Set Global Gaming Insider to be your preferred search result

News Analysis

View All
Belgium Sponsorships Analysis

Is Belgium learning the same lesson as the UK and Italy with betting sponsorship?

A total gambling sponsorship ban is due in 2028, but can regulators draft a truly ‘loophole-proof’ law? 

5 min read • • By Marieta Lezaic
Ethical-gaming-lead-image

Special report: The commercial perception and reality of ethical gambling today

In an in-depth report featuring multiple expert contributions, Global Gaming Insider unpicks the past, present and future of ethical gambling, examining what exactly it means to be a responsible actor in the modern gaming industry.

30 min read • • By Will Underwood
Tribal Analysis

Behind the numbers: Why did Tribal revenue rise in 2025, but profitability fall?

Tribal casinos delivered strong revenue growth in fiscal 2025, but inflation, higher operating costs and depreciation weighed on profitability.

4 min read • • By Marieta Lezaic

In The News

View All
Bally's Q2 and H1 2026
[SIGNIFICANT IMPORTANCE]

Bally’s Q2 revenue climbs 20.5% to $792.2m, H1 revenue totals $1.55bn

Casinos & resorts operations accounted for just over $401m of revenue during Q2 and increased 2%, while North America Interactive revenue grew 16.9% for a total of $66.1m.

· Legal & Regulatory + 6