Relax Gaming, the iGaming aggregator and supplier of award-winning content, has taken the global jackpot product, Dream Drop, into the regulated market of Denmark for the first time, through their partnership with FDJ UNITED.
The successful launch, via the leading operator group’s Unibet and Maria Casino brands, is the latest significant milestone in the supplier's regulated market expansion strategy. Dream Drop has been a major worldwide hit since launch, with a running total of 32 MEGA Jackpot winners since the product debuted four years ago.
Driven by the signature must-drop mechanic, Dream Drop offers players frequent chances to win massive payouts while equipping operators with a proven jackpot system that boosts player engagement.
FDJ United is the first operator to have launched the global jackpot in the market, with further operator launches lined up by Relax for a product that is already having a strong impact on the Danish market.
Alastair Smith, Jackpot Business Owner at Relax Gaming, said: “We’re delighted to announce the launch of Dream Drop in another regulated market. The Danish player profile is an excellent fit for the unique jackpot experience that Dream Drop offers and early results have exceeded expectations.
“Seeing such a positive player response so early is a rewarding reflection of the hard work and dedication that has gone into bringing Dream Drop to market. We’re excited to build on this momentum and encourage Danish operators looking to elevate their jackpot offering to discover what Dream Drop can do for their casinos and their players.”
David Robertson, Director of Casino and Gaming at FDJ United, said: "We’re delighted to launch Relax Gaming's Dream Drop jackpot product and the initial response from our players has been fantastic. Our ethos is all about creating moments that really matter for players and Dream Drop does just that.
“We look forward to welcoming our first Dream Drop millionaire in Denmark and thank both the team at Relax and our internal teams for their hard work in delivering this product for the benefit of our loyal customers.”
The Danish launch has received strongly positive player feedback, with FDJ UNITED as the first operator and more Danish operators expected to adopt the product soon
