The Brazilian Institute for Responsible Gaming (IBJR) was established in March 2023 and serves as a collaborative platform for prominent international betting companies. Its founding members include Bet365, Betsson Group, Entain, Flutter, Kaizen Gaming, KTO Group, BetMGM, Novibet, and Skill OnNet.
IBJR's primary mission is to facilitate discussions and contribute to the development of the Brazilian online betting market. The institute aims to enhance awareness regarding the dynamics of the gaming sector, promoting responsible gaming practices among stakeholders.