Influencer Marketing – Page 15 | Global Gaming Insider

Marketing Online + 2 more

Vini Jr. betting ad campaign goes viral amid new Virginia Fonseca romance

A betting advertising campaign featuring footballer Vini Jr. went viral, having coincided with his relationship announcement with influencer Virginia Fonseca.

3 min read • Oct 30 • By Layla Victoria

How YouTube's new policy affects gambling and gaming creators

The platform currently restricts content that directs viewers to unlicensed gambling sites or apps, but this policy will now expand to include forms of gambling involving digital items with monetary value such as skins, cosmetics and NFTs.

3 min read • Oct 29 • By Jack Found

drake and adin ross class action in missouri with stake

Responsible Gambling Legal & Regulatory + 5 more

Drake and Adin Ross face legal action alongside Stake

The complaint in Missouri finds the musician and online influencer personally liable for Missouri citizens' losses on the sweepstakes platform.

3 min read • Oct 28 • By Rory Calland

FanDuel Casino tabs Lady Luck HQ as new exclusive ambassador

Casino iGaming + 4 more

Lady Luck HQ to become exclusive ambassador of FanDuel Casino

The slot influencer, also known as Francine Maric, now joins FanDuel Casino's roster of exclusive ambassadors, with the operator having partnered with Vegas Matt in January 2024.

3 min read • Oct 27 • By Kirk Geller

Responsible Gambling Legal & Regulatory + 4 more

Emerging threats for UK gambling: Generative AI, deepfakes and decentralised platforms

The blog post comes after the Gambling Commission recently released the third instalment of its illegal online gambling report.

5 min read • Oct 22 • By Megan Elswyth

Chelsea FC, Lewis Hamilton, Gary Neville

Legal & Regulatory Marketing + 3 more

ASA rules against three operators: The blurred definitions of underage protection in marketing

The authority has ruled that advertisements from Betway, Kwiff and Sky Bet were rightfully banned.

5 min read • Oct 22 • By Will Underwood

Legal & Regulatory Casino + 4 more

EGBA introduces pan-European standards for influencer marketing in gambling

The pledge sets transparency, selection and compliance requirements for operators using influencers.

3 min read • Oct 21 • By Milagros del Priore

Legal & Regulatory Casino + 3 more

Gambling advertising: The global tussle between industry and regulation

From London's transport network to Latin American subways, regulators are scrambling to decide where and how gambling advertising should draw the line. How should the industry respond?

5 min read • Oct 13 • By Layla Victoria