Influencer Marketing – Page 8 | Global Gaming Insider

Italy: Agcom to tighten responsible gambling communication rules

Agcom stresses that communication campaigns must not be used to bypass the existing ban on gambling advertising under the Dignity Decree.

1 min read • Apr 8 • By Marieta Lezaic

A picture from the conference, which shows a speaker in front of a crowd

Buenos Aires City Lottery launches training for influencers to combat illegal gambling scandals

The LatAm region has become infamous for influencer scandals over the past few years, so the City Lottery is stepping up to spread awareness on how to prevent it from continuing.

1 min read • Apr 2 • By Megan Elswyth

Marketing Online + 3 more

José Mourinho joins GR8 Tech's Champions Club

Following on from its heavyweight partnership with Oleksandr Usyk, the supplier has signed with the “the special one.”

2 min read • Mar 31 • By Eddie Overs

Legal & Regulatory Marketing + 2 more

Brazilian influencer under investigation after using fake money to attract bettors

Investigation into Bia Miranda highlights regulatory scrutiny of digital marketing tied to illegal operators.

1 min read • Mar 30 • By Layla Victoria

Online Partnerships + 2 more

Steven Gerrard partners with We88 ahead of the World Cup

The Liverpool legend has signed a major partnership deal with the online casino.

1 min read • Mar 30 • By Eddie Overs

Responsible Gambling Legal & Regulatory + 2 more

Italy: Agcom unveils new framework for responsible gambling advertising

According to early indications, the rules could restrict the use of certain public figures, including professional footballers.

1 min read • Mar 27 • By Marieta Lezaic

Marketing Online + 2 more

Betano shines in mainstream media Big Brother Brasil

The leader challenge in BBB 26 underscores the commercial scale and cultural reach of Brazil’s flagship reality show.

1 min read • Mar 27 • By Layla Victoria

Marketing Online + 2 more

Betnacional leans into creator economy to activate football audiences

Operator integrates influencer-led content strategy with live broadcasts to reflect shifting fan engagement habits.

1 min read • Mar 26 • By Layla Victoria

Responsible Gambling Legal & Regulatory + 3 more

Dutch Responsible Affiliates Quality Mark updates code for compliance

The code was revised after the KSA issued guidelines on the ban of untargeted advertising for online gambling.

1 min read • Mar 25 • By Marieta Lezaic

Legal & Regulatory Casino + 3 more

PlayCity fines influencer $118,000 for promoting unlicensed casinos

The agency found gambling promotion posts on Aliona Omovych’s Instagram, which has a reach of millions of followers.

1 min read • Mar 24 • By Marieta Lezaic