Virginia Council on Problem Gambling joins Gift Responsibly Campaign

The Virginia Council on Problem Gambling (VCPG) has joined the Gift Responsibly Campaign, an annual initiative aimed at raising awareness about the risks associated with underage gambling, particularly through lottery products.

Organized by the National Council on Problem Gambling (NCPG) and supported by the North American Association of State and Provincial Lotteries (NASPL), the campaign brings together lotteries and community organizations across North America and internationally.

The Gift Responsibly Campaign focuses on discouraging adults from giving gambling-related products, such as lottery tickets or scratch cards, to minors - pointing to research indicating that early exposure to gambling is correlated with an increased likelihood of developing gambling-related problems later in life.

Lottery products are often a child's first point of contact with gambling, frequently introduced unintentionally through gifts from well-meaning adults.

VCPG President Dr. Carolyn Hawley emphasized that gambling products are designed for adults and may carry unintended consequences when given to young people.

Virginia Lottery Executive Director Khalid Jones highlighted the Lottery's responsibility to promote its products in a manner that is ethical and age-appropriate, noting the organization's role in reinforcing public awareness around youth gambling risks.

Commenting on the matter, Derek Longmeier, President of NCPG's Board of Directors, noted: "Youth gambling is a growing risk that too often goes overlooked. The Gift Responsibly Campaign plays a vital role in helping families and communities understand the importance of keeping gambling products out of kids' hands.

"We're grateful to VCPG for joining this effort and working to expand education and awareness to protect young people from gambling-related harm."

The campaign uses educational social media content, press outreach and public service announcements to inform families and communities.

The initiative aligns with broader efforts by the NCPG, which reported record participation in this year's campaign.