SIS (Sports Information Services) has expanded its UK footprint after launching its live racing and Competitive Gaming products with Midnite, bringing round-the-clock betting content to the operator’s sportsbook platform.
The agreement sees Midnite integrate SIS’s 24/7 horse and greyhound racing coverage, alongside Competitive Gaming’s H2H Global Gaming League, which includes high-frequency eSoccer and eBasketball markets.
The launch follows the completion of a technical integration designed to support continuous betting opportunities across multiple verticals.
Through the deal, Midnite gains access to more than 60,000 additional horse and greyhound races each year, sourced from over 170 racecourses and tracks across six continents.
SIS said the expansion is intended to complement Midnite’s existing sports and esports offering by increasing event density and reducing downtime between betting opportunities.
In addition to racing, the operator has onboarded Competitive Gaming’s full catalogue of more than 225,000 annual head-to-head esports fixtures.
The content focuses on simulated football and basketball competitions and is designed to run continuously.
SIS has previously stated that the product can contribute incremental value to traditional sportsbook verticals by increasing engagement outside of peak sporting hours.
Competitive Gaming was the first esports betting product to receive the Esports Integrity Commission’s Gold Standard, reflecting its approach to data integrity, monitoring and player protection.
Matt Smith, Customer Growth Manager at SIS, said: “We are proud to bring our 24/7 live racing and Competitive Gaming content to Midnite, a brand that aligns with our commitment to innovation and quality.”
Smith added: “This integration is a great example of how our high-margin, always-on portfolio can support the growth of ambitious operators and enhance the overall user experience.”
Zach Amin, VP of Sportsbook at Midnite, said: “SIS live racing and H2H Global Gaming League offer an ideal fit for our platform and our players.”
In October 2025, BetMakers Technology Group agreed to manage pricing and act as a reseller for SIS’s international racing portfolio, covering more than 60,000 races annually and strengthening SIS’s distribution capabilities across regulated markets.
SIS provides live betting content to operators worldwide, with a portfolio spanning horse racing, greyhound racing and esports, supported by data, streaming and integrity services across regulated jurisdictions
