Wiztech has announced the launch of its integrated Prediction Market Solution, expanding its product offering into the growing prediction market vertical.
The new solution enables operators using the Wiztech platform to provide players with a trading-based experience focused on the outcomes of real-world events shortly after Google updated its prediction market advertising policy to permit ads for prediction markets in the US.
The launch comes as prediction market platforms continue to gain visibility and adoption. For example, Polymarket formed an exclusive prediction market collaboration with Dow Jones, while Coinbase partnered with Kalshi to launch prediction market trading.
Operators already running on the Wiztech technology stack, including Winpot in Mexico, can deploy the Prediction Market Solution via a streamlined API integration.
The modular design also allows the solution to connect with third-party player account management systems and digital wallets, supporting flexible technical configurations.
This structure enables operators to maintain consistent engagement during periods when major sports competitions are not taking place.
The platform features a trading-style interface designed to appeal to users familiar with financial or data-driven products. Its high-frequency trading functionality prioritizes price transparency, market depth and responsive cash-out mechanics.
Yoni Sidi, Wiztech CEO, stated: “Our operator partners are always looking for ways to diversify their offerings, increase player lifetime value and engage new audiences.
“By bringing prediction markets into the Wiztech offering, we’re giving operators the platform to allow players to do more than just bet on sports and instead trade on a huge range of events and outcomes across politics, economics and culture.”
Wiztech’s proprietary trading engine manages liquidity and exposure automatically, reducing the need for manual trading or bookmaking processes
