News

Brazil: Softswiss joins ANJL 

The technology provider becomes the first supplier to join Brazil’s main betting trade association.

· 1 min read
Share this article
Follow us on Google
AI Summary
Sign in to listen
SOFTSWISS joined ANJL
Key Points
Softswiss becomes the first technology provider to join ANJL
Dualib appointed Communications Director while retaining her role at Softswiss
Move strengthens supplier representation within Brazil’s regulated betting ecosystem

Softswiss has become an official member of the National Association of Games and Lotteries (ANJL), marking the first time a technology provider has joined the Brazilian trade body.

ANJL represents licensed operators and strategic stakeholders in Brazil’s betting and lottery sector. 

The association works alongside regulators and government bodies to support the development of a regulated, transparent and sustainable market, while also promoting compliance and responsible gambling standards.

Alongside the membership announcement, Carla Dualib, Business Development Manager for Brazil at Softswiss, has joined ANJL’s board as Communications Director. She will retain her existing role at the company.

In her new position, Dualib will focus on strengthening sector dialogue, increasing professional engagement and supporting transparent communication between operators and regulators.

"The Brazilian regulated market now enters a new phase, in which communication, collaboration and shared standards are more important than ever,” stated Dualib.

“ANJL plays an essential role in bringing together the sector and it is an honor to contribute to initiatives that promote responsible growth and a solid long-term regulatory environment."

Plínio Lemos Jorge, President of ANJL, added: "We are looking for this type of expertise to strengthen our communication and engagement with the sector.”

“Dualib brings credibility to the Brazilian market and deep knowledge of the industry. Her work is aligned with ANJL's mission to support a regulated, transparent and sustainable sector."

Founded in 2009, Softswiss provides technology solutions including a Casino Platform, Game Aggregator, Sportsbook Platform and affiliate management tools, serving more than 1,200 brands globally. 

ANJL has recently signed a national pact against illicit markets with Brazil’s National Council of the Public Prosecutor’s Office.

Good to know

Softswiss recently expanded its presence in South Africa through the launch of Pantherbet

Reaction Board

News Analysis

View All
Alina Mihaela Popa Interview

Alina Mihaela Popa: Three techniques that make a flagship product

Iconic21's Chief Commercial Officer discusses how to grow an iGaming franchise.

4 min read • • By Will Underwood
SiGMA World Themes: AI, Crypto and more

SiGMA World preview: AI, crypto and the event's biggest themes

Experts from all over the world and across the whole industry will gather in November to discuss some of the biggest topics in gambling.

5 min read • • By Patrick Fasolis
onlyplay

Gaming's next frontier: Rethinking UX, mechanics and player engagement

Onlyplay CEO Christina Muratkina speaks to Global Gaming Insider about shifting iGaming marketing trends, UX beyond mechanics, Onlyplay's recent rebrand and more...

6 min read • • By Will Underwood

In The News

View All