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CRB names Bolsa de Aposta as new main sponsor

The deal running through February 2027 marks the largest private sponsorship in the club’s history.

1 min read
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Key Points
Bolsa de Aposta becomes CRB’s main sponsor until February 2027
Deal described as the largest private sponsorship in club history

Clube de Regatas Brasil (CRB) has announced Bolsa de Aposta as its new main sponsor under a contract running until February 2027.

The betting brand will feature on the front of the club’s shirt and across key assets at Estádio Rei Pelé, including dugouts, hospitality areas and the stadium screen. 

The agreement covers the 2026 season schedule, including Campeonato Alagoano, Copa Alagoas, Copa do Brasil, Copa do Nordeste and Brasileirão Série B.

Raquel Saliba, Marketing Director at Bolsa de Aposta, said that the “expansion of Bolsa de Aposta's presence in Brazil necessarily involves understanding that Brazilian football pulsates with immense force outside the Rio-São Paulo axis.” 

“Our arrival at CRB, shortly after consolidating our partnership with Criciúma, is a conscious choice to attract regional centers of passion.”

CRB President Mário Marroquim described the agreement as “the biggest private sponsorship in CRB's history," adding that the partnership reflects the strength and credibility of the club’s brand nationally.

The deal follows Bolsa de Aposta’s recent main sponsorship agreement with Criciúma FC, reinforcing its focus on Brazilian Série B clubs.

Beyond shirt sponsorship, the partnership includes plans for exclusive content production, promotional campaigns and fan engagement initiatives aimed at strengthening CRB’s national visibility.

Bolsa de Aposta operates under Brazil’s betting regulation framework and positions itself as an exchange model platform, allowing users to trade odds between each other rather than bet directly against the house.

The first match featuring the new sponsorship will take place in the Campeonato Alagoano final against ASA at Estádio Rei Pelé.

Good to know

Bolsa de Aposta is part of Grupo A2FBR 

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