Kambi Group has announced a new Odds Feed+ partnership with Superbet Group, extending its footprint across Europe and Latin America.
The agreement will provide Superbet and its subsidiary Napoleon Sports & Casino with access to Kambi's full range of traded odds and market data.
The long-term collaboration enables Superbet to utilise Kambi's Odds Feed+ product, giving the operator flexibility to expand its odds portfolio across multiple sports and regions.
The feed includes both pre-match and in-play pricing, as well as an extensive library of player props, all drawn from Kambi's global trading network.
Founded in Romania in 2008, Superbet is a betting operator with a growing presence in Latin America through its expansion into Brazil.
Werner Becher, CEO of Kambi Group, said: "We are delighted to welcome Superbet Group as our latest Odds Feed+ partner. By combining market-leading pricing with flexibility across sports, we can deliver an offering capable of meeting the needs of the industry's leading operators."
Superbet recently underwent a leadership reshuffle, with founder Sacha Dragic resuming full executive control as CEO and a new €1.3bn ($1.49bn) refinancing deal with Blackstone securing the company's growth strategy.
Luke Saunders, Director of Sports Partnerships at Superbet Group, said: "By partnering with Kambi and its Odds Feed+ product, we gain access to world-class pricing across a variety of sports, ensuring our offering continues to evolve with quality and depth."
Launched in 2024, Kambi's Odds Feed+ provides operators with real-time pricing, powered by a global liquidity pool processing billions of bets each year
