Reevo has expanded its presence in Greece after launching its aggregation platform and in-house games with operator Novibet.
The agreement makes Reevo’s content available on Novibet’s platform in the regulated Greek market, adding both proprietary titles and third-party content delivered through its aggregation system.
The launch gives Reevo another foothold in Europe as it continues to add operator partners across regulated jurisdictions. Greece is one of the more established online gambling markets in the region, with suppliers and operators competing for market share under a local licensing framework.
Reevo said the rollout with Novibet marks a further step in its European expansion and strengthens its position in Greece. Novibet, which was founded in 2010, operates in nine markets including Greece, Mexico, Brazil, Ireland and Finland.
Karl Grech, Reevo Head of Business Development, said: “Going live with Novibet in Greece is an important milestone for Reevo as we continue to strengthen our presence in regulated European markets.”
Grech added: “Greece is a highly competitive market where quality content makes a real difference."
Novibet also framed the agreement as part of its casino growth plans in the local market.
Novibet Executive Director Casino, Fotini Matthaiou, said: “Enhancing our casino offering through strategic partnerships remains a key priority for Novibet.”
Matthaiou added: “This collaboration plays an important role in strengthening our presence in the Greek market as we continue to grow and evolve.”
The deal adds to a wider run of market entries and operator tie-ups for Reevo, which has been building out both its aggregation business and direct game distribution in Europe and Latin America.
While the supplier said the Greek launch reflects its ability to serve different regulated markets, the release did not disclose financial terms or the number of titles included in the agreement.
For Novibet, the addition broadens the content mix on its Greek platform as operators continue to expand game libraries through multiple supplier integrations.
The Greek launch follows another European agreement announced earlier this week, when Reevo partnered with Betsson.it in Italy to supply its in-house content to the operator’s local platform. That deal covered Reevo’s proprietary titles rather than its aggregation library and formed part of the supplier’s broader regional expansion drive.
Novibet says it operates across nine markets and employs more than 1,400 staff worldwide
