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Diana Larina appointed as Evoplay CMO

Larina steps into her first C-Level role after joining the company almost four years ago.

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Key Points
Evoplay has appointed a new Chief Marketing Officer
Larina has worked in the supplier’s marketing department for a number of years
She will now lead all marketing initiatives and strategy at the supplier

Evoplay has announced the appointment of its new Chief Marketing Officer, Diana Larina, who moves on from her prior role as the supplier's Head of Marketing.  

Having stepped into a senior marketing role and Head of B2B in late 2022, Larina has amassed strong industry experience and company expertise during her tenure within the Evoplay marketing department. 

As part of her previous position as the company’s Head of Marketing, Larina managed Evoplay’s brand, product and performance marketing departments with a focus on strategy, execution and growth. She will now oversee all marketing activities undertaken by the supplier.  

Speaking on her latest appointment, Larina said: “I'm incredibly proud of what the marketing team has achieved at Evoplay and I’m excited about what comes next. This promotion is a reflection of the hard work of everyone around me, and I look forward to continuing to push boundaries, build the brand and drive growth as we expand our presence across global markets.” 

Building on this was Evoplay CEO, Ivan Kravchuk, who stated: “From the moment Diana joined us, she demonstrated exceptional drive, leadership and ambition. Her journey through the company is a testament to both her talent and dedication, and this promotion to CMO is incredibly well deserved. Diana has consistently delivered impactful results while inspiring those around her, and I’m confident she will continue to play a key role in shaping Evoplay’s future.” 

The supplier has undergone a period of executive change over the past year, with new CFO Vasilena Mantsiou stepping into her position in December 2025. More recently, the supplier also announced a new partnership with BetMGM in the Ontario market during Q1 as part of its latest expansive efforts across North America.  

Good to know

Evoplay has underlined that Larina played a pivotal role in shifting the company to a more B2C-centric approach

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