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Korea: Betman launches seventh gambling addiction prevention campaign

The campaign encourages self-assessment and responsible sports betting habits.

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Key Points
Betman's seventh gambling addiction prevention campaign runs from November 9 to 15
Participants must complete a gambling risk assessment and responsible betting pledge
A total of 250 participants will receive prizes, with counseling support also available

Betman, South Korea's official online Sports Toto sales platform, has launched its seventh gambling addiction prevention campaign of 2026.

Organized by Sports Toto operator Korea Sports Leisure in partnership with the Korea Center on Gambling Problems Prevention and Treatment, the campaign aims to promote responsible betting habits.

It encourages customers to assess their gambling behavior and recognize early signs of excessive gambling through self-assessment and voluntary commitments to responsible betting practices.

Participants are required to complete the Canadian Problem Gambling Index (CPGI), a nine-question screening tool designed to assess gambling-related risks.

After submitting their results through Betman's official website, participants must also agree to a User Code of Conduct outlining responsible betting practices.

These include setting and observing personal spending limits, taking voluntary breaks when gambling activity becomes excessive, and avoiding proxy purchases or participation by minors.

To encourage participation, Betman will select 250 eligible customers through a lottery after they complete both requirements.

Twenty participants will receive KRW30,000 (US$22.51) Baedal Minjok food delivery vouchers, while another 230 will receive KRW10,000 Mega Coffee vouchers.

Beyond the screening exercise, the campaign provides educational videos and information on professional counseling services for individuals experiencing gambling-related difficulties.

Customers can access free support through the 1336 counseling hotline, text messaging service or KakaoTalk chatbot operated by the Korea Center on Gambling Problems Prevention and Treatment.

Korea Sports Leisure emphasized the importance of recognizing changes in betting frequency and spending patterns, particularly when customers begin exceeding their intended limits. 

The operator also encouraged individuals struggling with self-regulation to seek professional assistance rather than attempting to manage gambling problems alone.

The campaign forms part of Betman's ongoing efforts to promote responsible participation in South Korea's regulated sports betting market.

Good to know

South Korea's Gambling Control Commission recently proposed strengthening community-based gambling prevention and treatment services

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