Sportsbook solution supplier Data.bet has teamed up with Pragmatic Play to expand the company's new esports betting product.
Under the terms of the agreement, Pragmatic Play Sports can offer an esports solution that pairs streaming technology with official data and content, which Data.bet will deliver.
Pragmatic Play Sports players will have access to Data.bet's full suite of esports disciplines with this collaboration. The catalogue had more than 30 disciplines and titles, including Counter-Strike, Dota 2, EA Sports FC, Valorant and League of Legends.
Data.bet Head of Sales Otto Bonning commented, "This is a long-term alignment where we will grow in the esports space together and deliver a strong, revenue-generating product to Pragmatic Play Sports and their clients.
"We are eager to collaborate with such a forward-looking team and continue delivering tools that help drive global growth. For DATA.BET, the project reinforces its strategy of delivering modular, scalable integrations to global leading partners."
The company went on to say the partnership marks "another step in Data.bet's roadmap for scaling esports accessibility across the betting industry."
Pragmatic Play SVP of Sports Gareth Crook said, "We're delighted to expand our new esports product in conjunction with DATA.BET. This partnership delivers a complete esports solution powered by official data, giving operators reliable pricing and extensive event and market uptime. Alongside this, Pragmatic Play provides a premium range of managed services - including trading and risk management of esports - to ensure operators have the confidence and support they need.
"Esports is one of the fastest-growing global betting verticals, and this launch reinforces our commitment to an official-data approach while adding a truly dynamic new product to our already extensive portfolio."
Pragmatic Play specialises in slots and live casino, but has more recently upped its sportsbook technology services
