Z.ro Global Payments has appointed Ademir Araujo as its new Chief Financial Officer, bringing in an executive with more than three decades of experience across banking, payments, fintech and financial services.
In his new role, he will oversee finance, treasury, controllership, regulatory compliance and strategic planning, while also supporting operational efficiency initiatives and both organic and inorganic growth projects.
“I see a significant opportunity to contribute to building an increasingly robust operation, prepared to grow sustainably across Brazil and Latin America,” Araujo said.
According to Z.ro President Edísio Pereira Neto, the appointment comes at a strategic moment for the company as it continues strengthening its regional presence and expanding its digital payments business.
“The arrival of Araujo reinforces Z.ro’s strategy of attracting experienced executives to support our expansion plans, institutional strengthening and consolidation as one of the leading payments and financial services platforms in the market,” Pereira Neto said.
Among Araujo’s priorities will be strengthening operations in Chile, Peru, Argentina and Mexico, supporting the integration of payment company Paag, acquired earlier this year, and developing a scalable financial structure capable of supporting future growth.
The Paag acquisition is also expected to increase the importance of the gaming segment within Z.ro's business. The sector currently accounts for around 25% of the company's revenue and is projected to represent approximately 35% during the first year following the integration.
Brazil’s regulated betting market generated BR4.5bn ($870m) in tax revenue during the first four months of 2026, more than double the BR2.2bn collected during the same period last year, according to data from the Federal Revenue Service.
Throughout his career, Araujo has worked on financial planning, treasury, risk management, regulatory compliance and business transformation projects across Brazil and Latin America
